WorldStrides
WorldStrides is the nation's largest provider of student travel. This site redesign included custom blog development, integration of their existing registration and payment system, as well as a database-driven content management system.
Tools: ASP, MySQL, CSS, Flash, JQuery
Shenandoah Powerhouse
Shenandoah Powerhouse is a local brach of the national Powerhouse Gyms chain. The site was developed on WordPress started with an existing theme and featured extensive customization.
Tools: WordPress, PHP, MySQL, CSS, JQuery
WorldStrides Election Center
The Election Center was developed as a microsite for the 2008 election and promotional piece for travel to the 2009 inauguration. This site included a video contest, trivia, voting, and embeddable political buttons.
Tools: WordPress, PHP, MySQL, CSS, JQuery
White Gables Pavilions
White Gables Pavilions is a premier luxury condominium development in Ivy, Virginia. The White Gables site was developed in conjunction with their internal marketing team to match brand standards and design of other collateral.
Tools: PHP, MySQL, CSS, Flash
Time to Travel Microsite
This site, developed as part of a print and email campaign, included a PURL(Personalized URL) for over 70,000 teachers. Each site included fun activities for students and resources for teachers on the back end.
Tools: ASP, MySQL, CSS, JQuery
Field Studies Center of New York
Field Studies Center provides a diverse range of specialized trips for high school students to New York City to experience including art, music, theatre and more. This site was redesigned following their purchase by WorldStrides.
Tools: ASP, CSS, JQuery
WorldStrides Student Center
The WorldStrides student center was developed as a microsite to exist independently of the main WorldStrides site. The goal was to create a site that would sell the benefits and excitement of a trip directly to students.
Tools: ASP, MySQL, CSS
Lumber Liquidators Racing
Lumber Liquidators is the largest independent retailer in the United States, and was recognized as a Top 50 website by Internet Retailer. This minisite was developed for the championship Nascar team they sponsored.
Tools: Custom CMS, PHP, CSS
Mayhew-Rimel Wedding
This site was developed as a personal project for my brother's 2009 wedding. It included a custom blog, wedding events, photo galleries and interactive Google driving directions all controlled through a custom CMS backend.
Tools: Custom CMS, PHP, MySQL, CSS
Codebreakers Email
This email blast was sent out as a part of our Codebreakers campaign, along with a mailer, encouraging teachers to take an interest the history of code breaking in World War II.
Monthly Newsletter
These monthly newsletter emails were redesigned to include excerpts of the articles with links replacing the full text of previous versions. The new versions received a much higher open rate over time and increased site traffic as a result of the links.
Rewards Referrals Emails
This email series was created to encourage teacher referrals. A/B testing was utilized to improve open and click-throug rates.
Gift of Education E-card
The Gift of Education e-card was created as a tool for students to solicit fundraising donations from friends and family in lieu of gifts around birthdays or holidays.
Student Referral Invite
Multiple versions of this email were integrated into the registration and make a payment processes to encourage student referrals.
Klappcakes
This logo, developed for an up-and-coming San Francisco bakery, incorporated elements of the owner's original concept while maintaining a clean usability and modern feel.
Festival at Carnegie Hall
This logo was created for Heritage Festivals, specifically to brand performing trips for bands, choirs, and orchestras performing at Carnegie Hall.
InventMojo consulting
InventMojo is a consulting firm located in Washington, D.C. specializing in digital and search engine marketing for small to medium-sized businesses.